Insights 3/15/24

Apple's Sherlocking Again - Can These Apps Survive?

Apple released a dedicated app for sports scores in February and I've been watching it closely because it sherlocks a sm...


Insights 3/15/24

Is a Ban Coming? The Most Downloaded Apps in the World

TikTok is in the news again because the US, again, wants to ban it. This isn't the first time but things are looking pre...


Insights 3/15/24

Snapchat's Mobile Revenue Takes a Plunge in February

Last time I looked at Snapchat's mobile revenue it was growing at an astounding rate, far surpassing X. That was back in...


Insights 3/15/24

Did Hyper Casual Games Beat App Tracking Transparency? The Most Downloaded Games in the World

January is behind us, and after the upside-down it was for games, I'm very curious to see if the trend continues - if hy...


Insights 3/15/24

Is ShortTV the Future of Video Streaming?

Things were busy on the App Store this week! More apps claimed the 1 position this week than in most prior weeks, which ...


Videos 3/7/24

The Easiest Way to Find Keywords for Your Apple Search Ad Campaigns + Live Q&A

Learn how to optimize your Apple Search Ads campaigns with effective keyword strategies and live Q&A insights from Ariel.


This Week in Apps 3/1/24

This Week in Apps - AI, Again.

#199 - Google's rollout of Gamini is weird, Arc tries to beat Google and Apple, X starts to recover from its abrupt rebranding, and more.


Insights 3/1/24

Google Rolled Out Gemini in a Weird Way

A few weeks ago, Google (finally) jumped into the AI app race after renaming its AI from Bard to Gemini. A much better n...


Insights 3/1/24

Slow but Steady - Twitter's Recovery from its Abrupt Rebranding Continued in January

When Twitter became X, downloads got cut in nearly half. That's millions of downloads that are simply not happening beca...


Insights 3/1/24

Downloads Slow Down in January - The Most Downloaded Apps

January is officially behind us, which means it's time to rank the most downloaded mobile apps in the world. Downloads h...


Insights 3/1/24

Can't Beat TikTok - The Highest Earning Apps in January

I ranked the highest-earning mobile apps in the world in January. After December's mega month I wasn't sure what to expe...


Insights 3/1/24

AI Enters the Browser Wars

When it comes to browsers on your iPhone most use Safari and those who don't generally use Chrome - the most downloaded ...


Insights 2/20/24

December Was BIG - The Highest-Earning Mobile Apps in December

We crunched the numbers and ranked the highest-earning apps across the App Store and Google Play in December 2023.


Insights 2/15/24

Mobile Games Go Wild in January - The Most Downloaded Games

We crunched the numbers and ranked the games with the most downloads across the App Store and Google Play in January of 2024.


This Week in Apps 2/9/24

This Week in Apps - Is Blue the New Black?

#198 - ChatGPT is in a weird place right now. Can Bluesky overtake X now that it's open? How are developers making money on the Vision Pro, Reddit's upcoming IPO, and more!


Insights 2/9/24

Bluesky is Open to All - Will it Dethrone X?

About a year ago, a new competitor to X launched in private beta. On Tuesday, this competitor emerged out of beta and is...


Insights 2/9/24

How Are App Developers Making Money on the Vision Pro?

The Apple Vision Pro is out, and it's clear this is the beginning of something big. For developers, the Apple Vision Pr...


Insights 2/9/24

Reddit Wants to IPO - But Is Reddit Still Relevant?

News emerged last week that forum platform Reddit is seeking a public offering. If you've been following the news about...


Insights 2/9/24

ChatGPT's Revenue Climbs as Downloads Continue to Slide

ChatGPT has been all the rage online for more than a year now, and its introduction on mobile back in May brought the ra...


Insights 2/9/24

Remember Medium? Well, You Won't Believe How Much Its App Is Making

Remember Medium? If you've been around long enough, you might remember it as the platform that changed the writing exper...


Insights 2/4/24

Back to Normal? The Highest-Earning Mobile Games in January

We crunched the numbers and ranked the highest-earning mobile games across the App Store and Google Play in January 2024.


This Week in Apps 1/26/24

This Week in Apps - Can You See It?

#197 - How many apps will launch with the Vision Pro? Apple Music expands to Asia, Evernote struggles to stay relevant, and the most downloaded apps and games.


Insights 1/26/24

The Vision Will Ship With +1M Apps - But Only a Handful are "Native"

Apple's newest device is coming in just a few days and to succeed where others have not (yet?), Apple not only had to ma...


Insights 1/26/24

Apple Music Classical Launches in Asia

Apple wants the world to know its music. Last week, Apple brought Apple Music's little sibling, Apple Music Classical, t...


Insights 1/26/24

Is Evernote Past Its Prime?

Last week I looked at the sale of a portfolio of apps for 100M by Bending Spoons, an Italian app publisher that took ove...


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